The Athletes Unlimited Softball League (AUSL) is a new professional softball league that just officially launched in the U.S. The league represents a major leap forward for the sport, and is already seeing early success with sell-out crowds during Opening Weekend. Worth noting about AUSL: the league is not starting from scratch. Athletes Unlimited has operated a professional softball property since 2020, using a unique, gamified format to showcase top athletes and build a strong following. With the launch of AUSL, the organization is shifting to a traditional league model, bringing even more structure and sustainability to the sport.
