TOGETHXR and Snapchat Reveal New ‘Snap the Gap’ Athlete Cohort in Renewed Partnership to Elevate Content Creators

LOS ANGELES (Aug. 25, 2026) – TOGETHXR, the fastest-growing and most engaging women’s sports media company, and Snapchat (Snap Inc.) today announced the return of the groundbreaking ‘Snap the Gap’ content creator accelerator program, welcoming a second cohort of eight influential ‘Snap Stars.” 

The program provides athletes with strategic guidance, resources, and direct mentorship to help them enhance their personal brands, create compelling content, increase audience reach, and unlock sustainable revenue through story monetization.

The renewed partnership builds on the momentum of the inaugural program, which last year saw participating athletes share more than 14,000 Snap Stories and 524 Spotlights over three months, and generate more than 16 million Snap Story views and 26 million Spotlight views. Snap Stars also grew their Snapchat follower counts by an average of 1,491% during the cohort year.

The 2026 Snapchat and TOGETHXR ‘Snap the Gap’ program features the following eight ‘Snap Stars’:

• Katelyn Ohashi, Gymnast  - Snapchat Handle: @katelyn_ohashi

• Rae Burrell, Los Angeles Sparks Guard (WNBA) - Snapchat Handle: @rae.hoops

• Laney Choboy, Nebraska Volleyball Libero (NCAA) - Snapchat Handle: @laney.165

• Taylor Townsend, Professional Tennis Player (WTA) - Snapchat Handle: @tay_taytownsend

• Skye Nicholson, Australian Boxer (WBC) - Snapchat Handle: @skyebnic1

• Jada Williams, LSU Guard (NCAA) - Snapchat Handle: @jadakwill23

• Caroline Harvey, Vancouver Goldeneyes (PWHL) - Snapchat Handle: @kkharveyy4

• Eva Gaetino, Denver Summit FC Defender (NWSL) - Snapchat Handle: @evagaetino 

WHAT THEY’RE SAYING ABOUT SNAP THE GAP

“At Snapchat, we've seen firsthand how powerful authentic athlete storytelling can be,” said Emma Wakely, Head of Sports and Media Partnership at Snapchat. “The impact of our first year with Snap the Gap reinforced the importance of creating opportunities for women athletes to connect with audiences in meaningful ways. We're excited to continue our partnership with TOGETHXR and support this year's group of athletes as they grow their brands, expand their communities, and excel as creators.”

“The inaugural Snap the Gap cohort surpassed all expectations and demonstrated the tremendous opportunity that exists at the intersection of women's sports and the creator economy,” said Paula Hughes, Chief Digital Officer at TOGETHXR. “We're proud to continue our partnership with Snapchat and further our shared commitment to equipping female athletes with the resources, education, mentorship and opportunities they need to grow their influence, tell their stories authentically, and build sustainable businesses beyond competition.”

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About TOGETHXR

TOGETHXR is the fastest-growing, most popular, and most engaging women’s sports brand. The trailblazing media and commerce company has generated more than eight figures in revenue from its trademarked slogan and product line, which boldly state an undeniable truth: “Everyone Watches Women’s Sports.” Co-founded by sports media veteran Jessica Robertson alongside four of the world’s greatest professional athletes — Alex Morgan, Chloe Kim, Simone Manuel, and Sue Bird — TOGETHXR focuses on rich storytelling rooted in lifestyle and youth culture. TOGETHXR’s in-house production studio has developed a slate of premium scripted and unscripted content streaming on platforms including Amazon Prime and FuboTV. 

Visit TOGETHXR.com or contact press@togethxr.com.